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Musica con vista

Music beyond the chamber

Challenge

Creating a brand language that exploits the inclusive spirit of this music experience, whose vision is to reach everybody and become an opportunity to grow the territory where concerts take place: the spirit of chamber music, only apparently elitist and academic.

Answer

Starting from a strong sign, the musical staff, to transform it into a conductor of vitality, a mobile passage to immerse oneself in, to discover the sound and the territory that hosts it. To narrate the joyful, colorful, open side of chamber music.

 

brand identity

Musica con vista

Music beyond the chamber

Challenge

Creating a brand language that exploits the inclusive spirit of this music experience, whose vision is to reach everybody and become an opportunity to grow the territory where concerts take place: the spirit of chamber music, only apparently elitist and academic.

Answer

Starting from a strong sign, the musical staff, to transform it into a conductor of vitality, a mobile passage to immerse oneself in, to discover the sound and the territory that hosts it. To narrate the joyful, colorful, open side of chamber music.

 

brand identity